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Mapping the Hotel Guest Journey

A traveller’s journey consists of a number of points of contact, each representing an opportunity for the hotelier to create a relationship with their guest.  At each stage of the guest journey amongst the vast offer of travel tech, you can find: The tools used by the guest whilst travelling The tools used by the…

The Power of Personalisation

The increasing customer expectation for personalisation pervades the hospitality industry. Customers expect marketers to tailor services to their wants and needs, and seek individualisation at every touchpoint. This increasing expectation and the change in consumer behaviour means hotels are often falling behind.  According to a recent study by Qubit, personalisation would significantly increase an establishment’s…

[STUDY] Ten Golden Rules on SMS To Improve the Guest Experience

WHY YOU SHOULD INTEGRATE SMS IN YOUR HOTEL’S ENGAGEMENT STRATEGY by Mathieu Pollet   INTRODUCTION SMS is one of the most personal communication channels and by far the fastest one. It would seem only logical, therefore, that highly-personalised service providers like hotels would use this type of communication to ensure their guests have a great stay.…

Event: Conference – The Digital Golden Key [Madrid]

Innovative solutions to increase your revenue. November 28, Madrid FREE EVENT FOR HOTELIERS   During this half-day, we will show you how to increase your hotel revenue and improve your overall hotel and guest management. THE DIGITAL GOLDEN KEY: INNOVATIVE SOLUTIONS TO INCREASE A HOTEL INCOME   Program: 🕘 9:00 REGISTRATION   🕤 9:35 GET 20…

Event: FOOD HOTEL TECH [Paris]

“The 100% Hospitality and food industry orientated Digital & Tech exhibition” 16th – 17th March 2020, Paris The 100% Hospitality and food industry orientated Digital & Tech exhibition  🛎️🍽️ Food Hotel Tech is the ideal place for hotel and restaurant professionals to meet and exchange ideas and help them understand the challenges of the future.…

Event: FITUR 2020 [Madrid]

“International Tourism exhibition” 22 – 26 January 2020, Madrid Organised by the IFEMA, FITUR takes place over a 5 day period and welcomes professionals from the tourism industry, interested in the latest industry trends, and the general public, who wish to learn first hand about the destinations on offer. During the first three days, the…

Press Review Hospitality & Technology #November2019

📎 THE LATEST ARTICLES 📎   Spain ‘to suffer 500 hotel closures’ due to Thomas Cook failure – Travel Weekly As many as 1.3 million holidaymakers will be unable to fly into Spanish destinations this autumn and winter due to the Thomas Cook collapse. This will result in at least 500 hotels being shut down, generating…

Hospitality & Technology Press Review #October2019

📎 LATEST ARTICLES 📎   Airbnb Acquires Urbandoor To Capitalize on Business Travelers – Tophotelnews Airbnb has slowly and steadily disrupted the hospitality market, to the point where it has started to concern some major hotel companies. One area where traditional hotels have continued to dominate, however, is with business travelers. Airbnb is working to change that,…

Event: FOOD HOTEL TECH [Nice]

“The 1st Digital & Tech exhibition 100% about Hospitality-Food Industry in Nice” 5th – 6th November 2019, Nice 1st international exhibition for digital & technological innovations 100% Hospitality-Food Industry. After three versions of the exhibition in Paris (2017, 2018 and March 2019), Food Hotel Tech is interested in the Mediterranean basin by launching its first…

Hospitality & Technology Press Review #September2019

  📎 LATEST ARTICLES 📎   Marriott International Commits to Continued Innovation in Hotel Guest-facing Technologies – Hotel Technology News Launched in February, the Marriott Bonvoy app is designed to make it even easier for people to search and book hotels across Marriott’s portfolio of 6,700 participating hotels across 30 brands in 130 countries, engage in mobile…

Event: Universities FNHPA

“Gathering together to exchange ideas and succeed” 30th – 7th November, Maurice  From November 30 to December 7, 2019, tourism professionals will gather in the Republic of Mauritius to exchange experiences, values, strengths and ambitions. The themes will depend on professional news and will be indicated to participants 1 month before the UNIVERSITIES, allowing them…