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“The World’s Leading Travel Trade Show” 6th – 10th March 2019, Berlin “The World’s Leading Travel Trade Show is a must-attend event for every international expert in the tourism industry.” LoungeUp will be attending ITB for the third time this March, it is an exciting opportunity for us to meet companies and organisations in…
PERSONALISATION When It Comes to Guest Personalization, Price is Only One Piece of the Puzzle – Phocuswire If there’s a lesson that hoteliers can take away from services like Netflix, it’s that personalization truly pays off – both figuratively and in a more tangible, financial way. Hospitality is now more diverse than ever,…
Virginie Barboux, Deputy General Director in charge of Communication, the Digital and Guest Experience – Best Western Hotels & Resort Best Western Montcalm WHY LOUNGEUP? “We chose LoungeUp because it presented a solution that could fit with our strategic vision centered around the guest experience and also centered around the guest journey. We opted for…
DATA Will Marriott Data Breach Herald The Death of Personalization? – Phocuswire This analysis could be titled in a number of ways, each with a lean towards what was disclosed by Marriott last week when it emerged some 500 million guest accounts had been hacked. Because of the size of the breach…
“Fitur, the international tourism trade fair” 23rd – 27th January 2019, Madrid “Fitur is a global meeting point for tourism professionals and the leading trade fair for inbound and outbound Ibero American markets” Fitur has become one of the biggest tourism fairs in the world, LoungeUp will be present at Fitur for the first time…
MOBILE Gen Z reignites traveler affinity for mobile apps – Phocuswire Generation Z travelers are looking for mobile apps and services to help them budget and plan trips as well as organize and share their experiences on return. That might seem ironic given the number of trip inspiration and planning and travel journal…
DATA Google Already Knows What You Did Next Summer – Bloomberg The company’s new travel tools put the focus on artificial intelligence, helping to best predict what you’re going to love — no matter where you go. In the world of luxury travel, two superpowers currently prevail above all: personalization ad intuition. The better…
DIGITALISATION 6 Ways AccorHotels is Transforming its Digital Strategy – Hotel News Now Maud Bailly, AccorHotels’ chief digital officer, explained the six ways the French hotel company is transforming its digital offering to better serve guests and ultimately to take share away from OTAs. BLOG Checklist for choosing your hotel…
— 7 minute read — Here are 7 important criteria to help you choose a software that won’t cause regret. These points should be verified with the publishers of the software that interests you, to make sure that the solution will correspond to your needs. For examples of solutions and a general overview of technological offers…
This month, single guest profiles as the key to hotel operations technology, Transforming the hotel stay into an Experience and Jogging routes from the hotel for sporty guests. Digital news Why Offering Local Tours and Activities is a Huge Revenue Opportunity For Hotels (PhocusWire) Offering local tours and activities is a multibillion-dollar business, with the online travel agencies having…
Ten golden rules on SMS to improve the guest experience
Police registration forms: administrative nightmare or a commercial opportunity?
Checklist for choosing your hotel software
Transform the hotel stay into an “experience”
The keys to an ultra-personalised stay
The importance of the social aspect in your client’s experience
What software do I choose for my hotel? 1/2
The Importance of Text Messaging in the Hospitality Industry