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The keys to an ultra-personalised stay

-5 minutes to read- Personalisation in the hospitality industry is by no means a new subject, however, travellers have constantly evolving expectations, and for hotels to keep up, the industry needs to be able to offer more than just personalisation; leading to ultra-personalisation.   What is “Ultra-personalisation”? Personalisation has already been around for quite a…

Hospitality & Technology Press Review #June2018

This month, 15 mind-blowing stats about digital trends in travel and hospitality, Marriott thinks it can win the home-sharing game and the keys to an ultra-personalised stay.     Digital news   15 Mind-Blowing Stats About Digital Trends In Travel And Hospitality (CMO) For travel and hospitality brands, providing superb experiences starts long before their…

Hospitality & Technology Press Review #May2018

This month, Are you selling rooms or experiences?, TripAdvisor Sponsored Placements and 7 examples of content marketing campaigns.   Digital news Is Your Hotel Selling Rooms or Experiences? (Travel Tripper) Selling “experiences” is the key to influencing potential guests when they first consider taking a trip. When travelers are looking for early inspiration, they’re not…

Hospitality & Technology Press Review #April2018

This month, GDPR, Airbnb’s lessons from the hotel industry and frictionless commerce in travel and hospitality.     Digital news Why hotel technology must be customer-centric (Hotel Management) On the final day of the International Hotel Investment Forum, attendees learned how innovation in technology is being driven by what customers want, including greater personalization, fewer…

Event: Food Hotel Tech #2

« The 100% Digital & Tech trade fair for the hotel and restaurant industry » 4th & 5th June 2018, Paris   “Food Hotel Tech s the place to meet and exchange views for hotel and restaurant professionals to help them unravel the challenges of the future.” The second edition of this 100% Digital & Tech trade…

Event : HITEC Amsterdam 2018

“HFTP’s European extension to the world’s largest and oldest hospitality technology exposition and conference brand.” 11-13/04/18, Amsterdam HITEC is the acronym for “Hospitality Industry Technology Exposition and Conference” which also takes place in Dubai, Houston, Minneapolis and San Antonio. We will be presenting our solutions to the Amsterdam edition among 1100 professionals from around the…

Event: Hotel 2.0 – Outside of the box

“Master the key concepts and good practices in the management of innovation applied to hospitality” 03/04/18 – Issy-les-Moulineaux   This conference will cover the tools and concepts for managing innovation in the hotel industry. The event is free for hoteliers and will take place in the Paris region. Program: Two Keynotes: “Make innovation a competitive…

Hospitality & Technology Press Review #March2018

This month, pre-stay tech to communicate with guests, Airbnb CEO interview on his battle against OTAs and the importance of the social aspect in your client’s experience.   Digital news Hoteliers Use Tech to Communicate with Guests Pre-stay (Hotel News Now) Hoteliers don’t have to wait for guests to arrive on-property to start a conversation thanks…

Event : ITB Berlin 2018

“The world’s leading travel show.” 07-11/03/18 – Berlin We are excited to once again participate at ITB and be able to meet hoteliers and partners from around the world. All continents are represented, each destination stand looking bigger than the other. This is a real world tour, with around 160 000m2 and 187 countries present.…

The importance of the social aspect in your client’s experience

–6 minute read– Re-imagine your hotel as a meeting point Today’s travellers want memorable experiences. Even if those mainly concerned are Millennials, this desire is becoming more and more transgenerational. As the globalisation of trade and the digitalisation of services is growing, there is a desire for people to discover local experiences with real physical…