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The hospitality industry is navigating through a time of unprecedented change. The shock of COVID-19 pushed what was once considered preferential traveler expectations into industry standards faster than anyone could have imagined. Reviewing recent trends, hoteliers must prepare for three key shifts in the traveller’s journey.
New Marriott feature points guests to remote-working options – Travel Weekly
Marriott International’s Marriott Bonvoy loyalty platform has launched a Work Anywhere booking page, offering guests the ability to search for and book work-from-hotel promotions at more than 2,000 Marriott properties worldwide.
Typically delighted by a complimentary beverage in the lobby during check-in, hotel guests of the future might even be more excited to be treated to unlimited hand sanitiser…With our present looking really grim, brands are shifting focus to their action plans coming out of the pandemic.
The Secret Sauce for Winning the New Guest – Hotel Business
The transformation has resulted in the emergence of a new guest. The new guest is a digitally conscious customer that relies on digital experiences to continue availing a brand’s service. Placed at the centre of the new market reality, the digital experiences of the new guest now drive the return on investment and define success for companies.
Hotels embrace the evolution of in-room fitness in the Covid era – Travel Weekly
Forget the fitness centre. In a Covid-era world, in-room workout options are quickly becoming de rigueur at many high-end hotels. “I think that prepandemic, the private, in-room gym was traditionally seen as something typically reserved for VIPs who might request to have equipment set up in the penthouse,” said Victoria Batten, director of sales and marketing at the Langham New York.
📚STUDIES AND WHITE PAPERS📚
This joint report by Tripadvisor and PhocusWright charts the shifting trends in traveler demand and behaviour during 2020 in order to understand how the tourism industry’s recovery could take shape in the wake of the COVID-19 pandemic.
Traveler Sentiment & Influences 2020-2021 – Expedia Group
The Traveler Sentiment and Influences study looked at many types of travel and what factors are influencing destination, accommodation, and transportation decisions. Respondents represented a variety of generations and demographics.
Technology in Hospitality, Evolution, Innovation and Guests – Hospitality Net
In hospitality, technology is a complicated problem. For an industry that has historically excelled and set the bar for customer experience, buying technology solutions has not been on the top of the list. Not because hoteliers like to be old fashioned, but because until recently guests really didn’t care.
👏 LOUNGEUP’S PROUD OF THEIR CLIENTS 👏
Cannes GM’s swan song quieter without ILTM – Hotels Mag
“We will definitely miss all our travel advisers now that International Luxury Travel Market is going virtual this year, but by being part of the online event we will still see many familiar faces,” admits Pierre-Louis Renou, general manager of the 349-room Hotel Barrière Le Majestic Cannes.
How a Family-Owned and Operated Hotel is Handling the Crisis – GX Spotlights
The need to unplug and relax has certainly taken on new meaning since the COVID-19 pandemic hit the world, even in this little corner of France. We spoke with Nicolas Decker, Owner and Manager of La Cheneaudière about his experience learning from and adapting to the pandemic and how they’ve come out ahead while helping Relais Chateaux develop their COVID-19 response guide.
📣WE ARE IN THE NEWS📣
Dmbook Pro is a virtual hotel assistant which tracks operations within a property. According to a statement, Ireland-based Dmbook Pro has a client base of about 200 properties in Europe. The DmBook Pro team joins LoungeUp with the acquiring company hoping to benefit from their experience in hotel management.
LoungeUp acquires Dmbook Pro and establishes itself as the leading European provider in solutions for guest relationship management and hotel operations management – Hospitality Net
With the takeover of Dmbook Pro, the virtual assistant for hotel management, LoungeUp now offers the complete solution for optimal guest relationship management.
LoungeUp improves its messaging tool to optimise guest request management – Travel Daily News
A leading figure in guest relationship management for tourist accommodation providers, LoungeUp allows hotels to interact with their guests at key moments during their stay. The messaging tool has been transformed into the Guest Messaging Hub, which centralises conversations and guest requests. The redesign and updated features enable hotels to manage and respond to guest requests more easily.
Photo Credits: Cottonbro- Pexels