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Press Review Hospitality & Technology #February2020

📎 LATEST ARTICLES 📎

Hotel CRM, The Customer Relationship Management Tool Par Excellence – Blog

CRM software does exactly what it promises to do: manage customer relations. It is sometimes (wrongly) regarded as a simple emailing tool, or as a solution for managing business proposals. In actuality, it is a combination of tools and connections which manage all of the hotel’s interactions with each guest through different channels.

 

European Hotel Industry: Robust Fundamentals With Pockets of Opportunity in 2020-21 – Travel Daily News

The European hotel industry remains robust with strong fundamentals, albeit with certain areas of concern and pockets of opportunity across the continent. According to latest HVS report with the IMF forecasting 1.5% GDP growth for the European Union in 2019, the European economy will be recording its seventh year of expansion in the current economic cycle.

 

Booking.com Will Open a Pop-Up Resort Inspired by 2020 Resolutions – Adweek

The travel company will open Resolution Resort, a stayable experience in New York with 20 suites that each align with a resolution, such as being more active, reading more and practicing self-care. Beginning Monday, Jan. 13 consumers can reserve two-night stays for their intended suite for $20.20 on Booking.com. Each stay includes custom programming related to the suite’s theme.

 

Upselling Requires Mix of Help From Tech, Relationships – Hotel News Now

While upselling has always existed to some extent in the hospitality industry, today’s savvy hoteliers are using mobile apps and the entire check-in process like never before to promote their restaurants, lounges, spas and other services and amenities that help bring in more earnings.

 

Digital Tipping Is Coming To A Hotel Near You – PaymentsSource

It’s the universal travel faux pas: You arrive at a hotel, receive your luggage from the bellboy, reach into your pockets, scour your wallet, and turn up … nothing. Or, perhaps worse, a large-denomination bill you’re too embarrassed to ask them to break. Bashar Wali, president of Provenance Hotels, lamented the sorry state of hotel tipping in a post on LinkedIn this past July, in which he argued around the idea of tipping as fair compensation, and that it’s more like an expression of gratitude.

 

💡  THIS MONTH’S INNOVATION  💡

Atari is Opening Its Own Hotels In Eight US Cities – CNN Business

Atari might be best known for 1970s video games and its money problems, but now the brand is opening its own chain of branded hotels. The first one, in Phoenix, Arizona, will start construction in early fall, and should be finished in about two years. The hotels will feature spaces for virtual reality and augmented reality, studios for streaming games and venues for throwing esports events, according to a press release.

 

👏 LOUNGEUP’S PROUD OF THEIR CLIENTS 👏

A Look Inside The Most Exclusive And Expensive Hotel In The Alps – Forbes

With the highest average room rate in the world, the refined—but discreet—Les Airelles Courchevel is one of the most exclusive hotels in the world —and one of the best-kept secrets in the Alps.

 

🔥 LAST MONTH’S MOST CLICKED ARTICLE 🔥

Mapping The Hotel Guest Journey – Blog

A traveller’s journey consists of a number of points of contact, each representing an opportunity for the hotelier to create a relationship with their guest. At each stage of the guest journey amongst the vast offer of travel tech, you can find the tools used by the guest whilst travelling and the tools used by the hotel to get in contact with their guest.