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Marriott International Commits to Continued Innovation in Hotel Guest-facing Technologies – Hotel Technology News
Launched in February, the Marriott Bonvoy app is designed to make it even easier for people to search and book hotels across Marriott’s portfolio of 6,700 participating hotels across 30 brands in 130 countries, engage in mobile check-in (with an alert sent when the room is ready), use mobile key (in select hotels) to enter the room, submit mobile requests for service and amenities, and chat with representatives before, during, and after their stay.
Four Seasons Hotels and resorts has refreshed its app and introduced a new trip planning itinerary feature to enable guests to seamlessly plan their travel. Guests will be able to curate their experiences — from ordering in-room meals to requesting the morning newspaper, reserving a spa treatment, booking adventures and arranging for transportation — all with a concierge on call.
The Power of Personalisation – Blog
The increasing customer expectation for personalisation pervades the hospitality industry. Customers expect marketers to tailor services to their wants and needs, and seek individualisation at every touchpoint. According to a recent study, personalisation would significantly increase an establishment’s revenue by 6%.
The Crowne Plaza Atlanta Perimeter at Ravinia may have just discovered the secret to running a better hotel. After a nine-month renovation that saw the property adopt a patented new room design and multi-use lobby spaces, it added two amenities that are practically invisible but critically important: faster hotel internet and more power outlets. Lots of power outlets.
How Google’s Machine Learning Technology Can Ace Up the Travel Industry – Analytics Insight
The technology of machine learning is benefiting almost every industry but the most significant modification can be seen in the travel sector. People traveling to different cultures face linguistics issues which machine learning advancements of translation have curbed down.
Choice Hotels The Latest Chain Suffering Data Breach – Travel Weekly
Choice Hotels has contacted customers following a data breach said to involve 700,000 customer records. In a statement, the company said the breach was due to a third-party vendor who “copied the impacted data from our environment without authorization” and moved it to its server.
Making smart moves – TTG Asia Media
Hong Kong’s smaller hotels and boutique properties are catching up on digital transformation, rolling out automated solutions in areas from operations to smart rooms to enhance the guest experience.
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The industry has already given away large segments of its customers to online travel agencies like Booking.com and Expedia, and sharing economy brands such as Airbnb. And now it is a risk of losing even more market share to technology giants with massive budgets and a deep understanding of e-commerce strategy such as Amazon and Alibaba.